(Annapolis, MD) There are some names in Maryland Politics who
are ground breakers. Doug Mayer is one them. You may not know the name but he
was a part of Governor Larry Hogan’s communications team. When it was time for re-election,
Mayer became Deputy Campaign Manager focused on strategy and messaging. Say
what you will, it was effective and ushered in a stunning defeat of a Democratic
candidate.
So what’s he up to these days? He is a partner in Strategic Partners & Media, an Annapolis based firm. In addition to its political client
list (which isn’t just based in Maryland) they also are doing public relations
for a number of corporate clients. We drill down on the Governor’s popularity and how he was
able to use Facebook to his advantage. The “new media guru” talks about the
governor’s last week of campaign ads. These included a number of individuals
who you wouldn’t likely expect to endorse a Republican candidate. I learned a
new term in this political landscape, “permission ads.”
Is the Governor Running for President?
Governor Hogan is in Des Moines, Iowa for the National Governors Association's, "Good Jobs for All Americans," Regional Workshop (3/4-5/2019). So you know I had to ask the question, “Is Larry
Hogan running for President?” The message is clear, “he hasn’t ruled it out.”
Mayer gives insight on Maryland’s chief executive thinking.
In a wide ranging interview Mayer talks about his time as communications chief and strategy.
Just click here, Doug Mayer Live from the Pit.
I didn’t get chance to ask if can dance, but I know he is a “hip-hop
head.” I bet he can do the Dougie.
